W Hotels, Part of Marriott Bonvoy’s Portfolio of 30 Hotel Brands, And OPRY Entertainment Group, A Subsidiary of Ryman Hospitality Properties, Inc. Ansformation of w Austin, The City’s Cultural Hub for Curious and free-spirited travelers. This new chapter for w Austin is Marked by Detail-Driven Design and Elevated Service, And will introduce the all-new restaurant concept, serenade american brasserie, 2nd & roomcke Ail Bar, Along with a Reimagined Living Room, and Fully redesigned guest Rooms. This new era reinvigorates the downtown staple and enhances its status as a premier destination that beautifully melds austin’s urban energy with its nature.
“W Austin Embodies Our Signature, Unconventional Approach to Luxury, Offering an experience as vibrant as the right George fleck, Senior Vice President and Brand Leader, W Hotels“Known as the ‘Live Music Capital of the World,’ Austin Has Long Been A Pinnacle in the Music Scene, and W Austin Captures that Energy, Mirroring our brand’s shared passion for music and celebrity Tists. “
W Austin Stands as a Testament to the City’s Dual Legacy, Highlighting This transformation goes beyond simple upgrades; It has crafted an innovative hospitality experience that intricately weaves austin’s dynamic culture with World-Class Anems.
The Living Room Redefines the Hotel Lobby Experience, Constant Evolving with the City’s Rhythm. The centerpiece is a stunning gold bar inspired by the fluid lines of a trumpet, creating a venue that shifts from a tranquil daytime retreat to a busting center for nightlife ERGING and Establed Musical Artists Expertly Selected By The Hotel’s Music Curator. The Living Room Serves as the Heart of W Austin, Inviting Guests to Congress and Connect.
The 251 stylishly designed guest Rooms, Including 32 Suites, At W Austin Offer an immersive journey Into the City’s Spirit. The rooms have been fully redesigned with rich textures and bold colors that Capture Austin’s Live Music Scene and the Serene Beauty of the City’s Natural Surroundings. Drawing Inspiration from the Sweeping Views of Lady Bird Lake And Its Lush Tree-Lined Shores, Guests Can Relax in their Rooms, Where Deep Shades of Green Adorn All the Walls and Natural Materials, Viting atmosphere. Inspired by Its Block 21 Counterpart, ACL LIVE, Music Fans Will Notice Concert Photography by Renowned Austin City Limits Photography, Scott Newton, Grace the Walles. Premium Amenities, Including Nespresso Machines, Marshall Bluetooth Speakers, Luxurous Frette Robes, and Davines Bath Products Ensure an unparellaged guest experience.
Four of the 32 premium suites boast two bedroms and bathrooms in addition to the separete living rooms, including penthouse I, the largest suite in downtown austin. This luxury suite offers panoramic views of lady bird lake and the Austin Skyline, A Marble-Clad Bathroom with Large Soaking Tub, A Wet Bar, and A SEPARATE SERVICE ENTRONCE The large dining table.
“From the beginning, opry entertainment group aimed to integrate block 21’s unique assets to create a music-consentary entertainment hub for locals and visitors alike,” Mark Fioravanti, President and CEO of Ryman Hospitality Properties“With our investment, the redesign of w Austin Creates a Seamless Connection to our Adjacent ACL live at the moody theater, and it is incredible rewarding to “
Whether Austinites and Travelers are stopping by before their morning run run run Run at Lady Bird Lake or Looking for an afternoon pick-me-up the hotel 2nd & roast Coffee Shop will feature coffee and espresso from local austin room, medicine, AlongSide chef-crafted bites and pastimes.
Blue RoomThe Hotel’s Exclusive by-Reservation Cocktail Bar, Boasts Luxurious Midnight Blue Decor Elements with accents of Gold and Natural Wood. This hidden gem offers a seating-only experience where Austin’s Finest Mixologists Craft Both Classic and Custom Signature Cocktails, Including The desert Wish and Nola, Nola, Allowing Guests to UNWIND An Hideaway.
At Serenade american brasserieThe Hotel’s Newest Culinary Venture, Chef De Cuisine Johnny Ray Stenebaugh Skillfully Blends Texan Flavors with Classic Brasserie Technique. The menu highlights local ingredients and features a carefully curated drink selection that enhances the dining experience. Standout Offerings Include The Duck Confit, Featuring a Variety of Texas-Grown Root Vegetables A along Akes, Poached Eggs, and Hollandaise.
“Historically Austin has Always Been a Hub for Live Music, Trailblazers, and a Bohemian Lifestyle, and We Wanted to reflex Joanna McCreary, General Manager, W Austin“Our Goal is to Continue Being An ICONIC Nexus Where Both Locals and Guests Alike Can Come To Gether to Celebrate the Energy of Austin – How that be Enjoying A Meal On Serens Elson Statue, Listening to Live Music In Living Room, or simply interaction with our talent providing wheatever/whenever service during their time at the hotel. “
W Austin is more than a hotel; It’s a gateway to the authentic Austin Experience. Nestled Next to the iconic Austin City Limits Live Venue in the 2nd Street District and Just two Blocks from Lady Bird Lake Hike and Bike Trails, W Austin Provides Unphalledes Unpartured Access to the right cits.