Superpilot is a significant step toward fully autonomous website personalization. By automating the entire process—from data analysis and strategy formulation to content creation and performance optimization—Superpilot frees up time for hoteliers to focus on other priorities while ensuring their websites are continuously optimized for direct bookings.6.12.2025 The Hotels Network (THN), a...
Already trusted by top Nordic brands such as Strawberry and Elite Hotels of Sweden, THN continues to grow its footprint in the region with this latest collaboration. The partnership is part of BWH Hotels Scandinavia’s broader plan to increase transparency and build guest confidence when booking direct. (Shown here: Kinsarvik Fjordhotel, BW Signature Collection)4.10.2025 BWH Hotels Scandinavia has...
Swaps brings an entirely new approach to website personalization by allowing hoteliers to replace existing text and images automatically, based on specific targeting rules.2.5.2025 The Hotels Network (THN), a direct growth platform serving over 20,000 hotels worldwide, has launched Swaps, an inventive solution designed to personalize hotel websites by dynamically replacing content for each...
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