Sunday, July 6, 2025
Nox, a start-up based in Berlin, will transform the European travel market with a new sleeper train service aimed at providing an inexpensive and environmentally friendly alternative to short-haul flights. In its effort to offer private sleeper compartments by train at budget airplane prices, the firm hopes to make this romantic and eco-friendly mode of transportation more attainable to a broader population of travelers.
Nox’s grand vision arrives at a time when night trains are back in vogue in Europe due to comfort and eco-friendly factors. But classic sleeping trains, though providing an unforgettable journey experience, prove to be too pricey for most people most of the time. A large number of commuters are forced to share small cabins with fellow passengers or have to pay exorbitantly to have more exclusive space. Nox looks to solve this problem by offering private, large cabins with two-meter long beds at reasonable costs.
Affordable and Private Travel Experience
The concept proposed by Nox revolves around creating an entirely new experience for overnight travelers. The company promises to offer private cabins, which would not require passengers to share their sleeping space with strangers, a common practice on current night trains. The cabins will also feature a table and seating area, giving passengers the freedom to work, eat, or relax before heading to bed, addressing the need for more flexibility on board.
Nox’s cabins will be spacious, with private options for solo travelers or couples, ensuring a comfortable sleep. The company has outlined its price range, with single cabins starting from €79 (about £67) and double cabins priced at €149 (around £127). This pricing strategy is designed to compete directly with low-cost airlines, offering a cost-effective alternative to air travel while improving the overall train experience.
The proposed launch timeline for Nox’s sleeper trains is set for 2027, with the startup planning to introduce up to 100 routes across Europe. The trains will connect major cities such as Barcelona, Amsterdam, Copenhagen, Warsaw, Budapest, and Rome, with Brussels and Paris serving as hubs for Eurostar passengers traveling from London.
A Sustainable Travel Solution
One of the key selling points of Nox’s sleeper trains is sustainability. Unlike short-haul flights, which are notorious for their carbon emissions, overnight trains are a much more eco-friendly mode of transport. As the European Union intensifies efforts to reduce carbon emissions, more travelers are seeking ways to make their journeys more sustainable.
Nox’s approach aims to tap into this growing market of environmentally-conscious travelers. The private cabins, combined with a comfortable travel experience, would allow passengers to travel long distances overnight without the environmental impact of flying. The startup’s co-founders, Thibault Constant and Janek Smalla, are focused on providing an efficient, practical, and enjoyable alternative to air travel while also embracing the slow travel movement, which advocates for more mindful and sustainable journeys.
Challenges Ahead for Nox
Despite its innovative approach, Nox will face numerous challenges in breaking into the competitive European train market. Night train services, though experiencing a revival, still face hurdles, including high operational costs and the need for substantial investment in infrastructure. Previous attempts to launch new sleeper train services in Europe, such as Midnight Trains, have faced financial difficulties and failed to secure enough backing.
Moreover, Nox will need to navigate complex regulatory environments and secure partnerships with European rail operators to ensure smooth operations across borders. Additionally, ensuring the trains are fully booked in order to maintain affordable pricing will be critical to the success of the project.
The Existing Market Landscape
Nox’s competition includes well-established sleeper train operators such as Nightjet, a service run by the Austrian Federal Railways (ÖBB), which has gained popularity in recent years for offering routes across Europe at relatively affordable prices. Nightjet’s “mini cabins” offer privacy but are compact, with passengers often paying around €100 (£85) for a single berth in a shared cabin. Although this option is more affordable than many luxury trains, Nox aims to offer a more spacious, flexible, and private alternative at similar or lower prices.
Other competitors in the market include European Sleeper, a Netherlands-based operator offering services from Amsterdam to Prague. However, European Sleeper’s trains are often criticized for outdated facilities, and customer reviews indicate that many travelers prefer more modern, comfortable options. As Nox seeks to differentiate itself with superior cabin design and a more flexible onboard experience, the challenge will be to convince travelers to embrace this new model.
The Future of Sleeper Trains in Europe
Travel and transportation experts also believe that Nox can play a significant role in redefining overnight travel in Europe. A successful fulfillment of its visions can help to pave the way for greater innovation in the area of sleeper trains and challenge European cities to employ sustainable ways to transport people by train.
Simon Hodge, Tailor Made Rail managing director, stated that if successful among passengers, the trains from Nox can significantly boost the appeal among night trains as mainstream transportation. Cat Jones, travel expert and Byway founder, also saw the potential for Nox to flourish in this new market with the promise to gain sufficient investment and rolling stock.
Nox’s proposal to provide a more private, comfortable, and cheaper sleeper train journey is picking up steam as a compelling alternative to the environmental and comfort issues associated with short-haul flights. For passengers in need of a slower, greener mode to fly from point to point within Europe, Nox’s trains may become an intriguing newcomer when they debut in 2027.
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Tags: affordable night trains, Amsterdam, Barcelona, berlin, Berlin startup, budapest, budget travel Europe, Copenhagen, Europe, europe travel, germany, Nox sleeper trains, private train cabins, rome, sleeper train Europe, sustainable transport., Vienna