by Vijaylakshmi 
ITC Hotels, achieved a significant milestone in its growth trajectory as it announced the opening of its 25th property under the brand Welcomhotel. The landmark launch of Welcomhotel Belagavi, Karnataka, is a testament to ITC Hotels’ robust asset-right expansion strategy and reflects the Brand’s ability to adapt to diverse market demands while consistently delivering exceptional service and hospitality. Brand Welcomhotel has witnessed substantial growth, establishing itself as a prominent player in India’s hospitality sector. The Welcomhotel brand has emerged as a growth driver for ITC Hotels. The brand opened seven managed hotels and 3 owned assets with a total of 916 keys over the last five years (FY 2019-20 to FY 2023-24). In the last financial year (FY 2023-24) alone, four new management deals with 406 keys were signed for the Welcomhotel brand; properties that are set to open over the coming 4-5 years.Commenting on this milestone, Anil Chadha, chief executive stated, “The expansion of the Welcomhotel brand is a significant achievement for ITC Hotels. Welcomhotel is the new age traveller’s key to curated immersive experiences. Present in locations ranging from hills to beaches, and deserts to cities, the opening and signing of more properties under the brand Welcomhotel is aligned with ITC Hotels’ asset right growth strategy to take our brand and services to tier-2 markets in addition to prime metro cities. Welcomhotel Belagavi, our 25th property, embodies our endeavour to create unparalleled hospitality experiences, ensuring that guests enjoy a stay that is both luxurious and in harmony with the environment. We look forward to continuing this journey of growth and excellence.” Nestled in the serene locale of Kakati, Welcomhotel Belagavi offers breath-taking views of the surrounding hills and lush greenery, setting a new benchmark for comfort and elegance. Spanning an expanse of over five acres and conveniently located near the airport, this new property is poised to become a haven of happiness for guests. It embodies the Brand’s unwavering commitment to providing exceptional experiences while prioritising sustainable and enriching experiences.Welcomhotel Belagavi features 116 well-appointed rooms, each with step-out balconies offering serene views of the surrounding landscape. The architecture and interiors of the property reflect the native beauty and vibrant lifestyle of Belagavi, skilfully blending classic and contemporary design elements. Basava Prasad Jolle, managing director of Jolle Hospitality Group, said, “Brand Welcomhotel is very popular with guests and we are extremely proud to bring Welcomhotel Belagavi to this city, which boasts a rich cultural heritage and is also a prominent business destination. This hotel is a perfect blend of modern amenities and local cultural elements, providing our guests with a unique and enriching experience.”
Published On Jul 25, 2024 at 07:00 PM IST
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