Friday, July 11, 2025
Greece is set to revolutionize its tourism sector by embracing the growing Azerbaijani market through a powerful new strategic partnership between Danaos and Pasha Travel. This collaboration marks a significant milestone in strengthening ties between the two nations, offering Azerbaijani travelers unparalleled access to Greece’s rich history, stunning landscapes, and vibrant culture. With direct charter flights now connecting Baku to Heraklion, Crete, and a range of customized travel packages, this initiative positions Greece as the premier European destination for Azerbaijani tourists, promising to unlock new levels of growth and cultural exchange for both countries.
Crete Welcomes Direct Charter Flights from Azerbaijan as Greek Tourism Expands to New Market in 2025
Greek tourism is set to experience a transformative boost in 2025 with the arrival of Azerbaijani travelers for the first time. The spotlight is on Crete, a destination chosen to mark the beginning of a new era in tourism relations between Greece and Azerbaijan. The launch of direct charter flights connecting Baku to Heraklion International Airport began in June 2025, offering a fresh opportunity for Azerbaijani tourists to explore one of Greece’s most iconic islands. These flights, which run weekly every Saturday from June 7 through September 6, 2025, reflect a strategic effort to tap into an emerging market with immense potential.
Azerbaijan Airlines, the national carrier of Azerbaijan, is operating these direct charter flights, providing both economy and business class options for passengers. This new seasonal route between Baku and Heraklion is a significant milestone in Greece’s tourism sector, as it introduces a wave of visitors from Azerbaijan to the picturesque and culturally rich island of Crete. By offering both affordable and premium travel options, the flights cater to a broad spectrum of travelers, providing greater accessibility to Greek destinations for Azerbaijani tourists.
Pasha Travel Leads Azerbaijani Market’s Entry into Greece
This initiative is spearheaded by Pasha Travel, one of Azerbaijan’s leading travel agencies. Pasha Travel’s partnership with Danaos Group, an influential player in the Greek tourism industry, is crucial to the success of this venture. With Danaos Group as its exclusive partner in Greece, Pasha Travel is opening new doors for Azerbaijani visitors seeking to explore the diverse offerings of Greece. This collaboration signals the beginning of a deeper, long-term connection between the two countries’ tourism sectors.
Pasha Travel has worked tirelessly to ensure a smooth transition for Azerbaijani tourists into the Greek market. A week-long familiarization trip (fam trip) was organized in June 2025 for prominent Azerbaijani tour operators, allowing them to experience Crete firsthand. The fam trip provided an immersive experience, where participants could discover the island’s top hotels, enjoy its unique culture, and take part in a memorable day trip to Santorini. The trip not only highlighted the variety of experiences that Crete offers, but it also strengthened the relationship between Pasha Travel and Danaos Group, paving the way for future cooperation.
This fam trip also played a pivotal role in showcasing Crete’s hospitality, emphasizing the island’s adaptability to diverse tourist needs and preferences. As the Azerbaijani tourism market continues to expand, the familiarity and comfort established through such initiatives are expected to result in long-term benefits for both Greek and Azerbaijani tourism businesses.
Crete’s Allure as the Gateway to Greek Tourism for Azerbaijani Visitors
Crete was specifically chosen as the first Greek destination for Azerbaijani travelers, a decision that was strategic and carefully considered. According to Bahruz Asgarov, CEO of Pasha Travel, Crete offers the perfect blend of attractions that appeal to Azerbaijani tourists. The island is known for its deep historical roots, with numerous ancient landmarks such as the Palace of Knossos and the Archaeological Museum of Heraklion. Additionally, its stunning beaches, crystal-clear waters, and vibrant nightlife provide an all-rounded vacation experience for families and groups alike.
Azerbaijani tourists are often attracted to destinations that offer a mix of culture, leisure, and relaxation, and Crete ticks all those boxes. The island’s diverse offerings, from historical sites to tranquil beaches and gourmet cuisine, make it an ideal destination for families, which are a core segment of the Azerbaijani tourist market. Crete’s warm Mediterranean climate and friendly locals further enhance its appeal, ensuring that Azerbaijani visitors will feel at home while discovering the island’s many charms.
In addition to Crete, Pasha Travel is expanding its offerings to include travel packages to Athens for the summer of 2025. These packages will be available from June to September, catering to tourists who wish to explore Greece’s vibrant capital alongside the tranquil beauty of Crete. Athens is known for its ancient ruins, bustling markets, and vibrant arts scene, providing an urban counterpart to Crete’s serene island atmosphere.
Furthermore, the introduction of new routes by Aegean Airlines, including a direct flight to Baku launched in April 2025, enhances the connectivity between Greece and Azerbaijan. This move facilitates easier access for Azerbaijani travelers to Greece, further supporting the growth of this new market.
Understanding the Azerbaijani Traveler Profile
Azerbaijani tourists are generally family-oriented, preferring to travel in large groups or multiple families. Their trips tend to be longer, typically lasting at least a week, as they seek to make the most of their time abroad. This preference for extended stays requires destinations that offer a wide range of activities, as well as family-friendly accommodations and services. Crete, with its diverse cultural, historical, and leisure activities, is an ideal destination for these types of travelers.
Group travel is also a key characteristic of Azerbaijani tourism. Many tourists from Azerbaijan prefer to vacation with extended family members or friends, highlighting the importance of offering group packages and family-oriented services. As a result, Crete’s ability to provide tailored travel experiences, including group tours and family-friendly attractions, makes it an appealing destination for Azerbaijani travelers.
Building Stronger Bilateral Tourism Ties
This new initiative is a clear step toward diversifying Greece’s tourism base and strengthening cultural and economic ties between Greece and Azerbaijan. The launch of direct charter flights and the increased focus on Azerbaijani visitors represent a broader effort by Greece to tap into new and emerging markets.
Greece is poised to become the top European destination for Azerbaijani tourists with the launch of a strategic partnership between Danaos and Pasha Travel. This collaboration opens the door to increased tourism and enhanced cultural ties, bringing Azerbaijani visitors directly to Greece’s most iconic destinations.
As the summer season progresses, Crete is set to play a pivotal role in introducing Azerbaijani tourists to the beauty of Greece. This partnership not only promises to bring significant economic benefits to both countries but also fosters deeper cultural exchange and mutual understanding. With continued collaboration, both Greece and Azerbaijan stand to gain from the growing tourism connection, marking the beginning of an exciting new chapter in the Greek tourism landscape.
Tags: Azerbaijani tourists, Baku to Heraklion, crete tourism, Danaos Travel, european travel, Greece tourism, Greek destinations, Mediterranean Travel, Pasha Travel, Tourism news, travel industry, Travel News