Thursday, May 29, 2025
The Global Business Travel Association (GBTA) is expanding its influence in the Asia Pacific region by establishing new advisory boards in India and China. These boards bring together leading industry professionals to provide strategic insights and local market expertise, supporting GBTA’s commitment to fostering growth, innovation, and collaboration within the rapidly evolving business travel sector across APAC.
The Global Business Travel Association (GBTA), the leading organization in business travel and meetings, is strengthening its presence across the Asia Pacific region by launching two new advisory boards in India and China. These boards are designed to unite key regional professionals from top organizations, providing strategic guidance, industry expertise, and valuable insights into local markets as GBTA expands its influence throughout APAC.
The newly formed advisory boards aim to deepen collaboration and knowledge sharing within the business travel community. They will serve as critical forums to discuss emerging trends, challenges, and opportunities specific to their markets. This initiative reflects GBTA’s dedication to fostering stronger regional connections and enhancing support for business travelers and industry stakeholders in Asia Pacific.
The advisory board in India consists of a diverse group of experienced professionals from various sectors within the travel and corporate service industries. Their combined expertise covers a broad spectrum of business travel management, corporate compliance, logistics, and travel technology. This diversity ensures a comprehensive understanding of the Indian market’s unique demands and challenges, allowing GBTA to tailor its programs and services to better meet local needs.
Similarly, the China advisory board brings together influential figures from multinational corporations, travel management companies, hospitality groups, and procurement specialists. These members provide a robust foundation for GBTA to engage with one of the world’s largest and fastest-growing business travel markets. Their insights will be crucial for driving innovation and setting standards that align with China’s dynamic economic landscape.
This growth follows the successful launch of a GBTA advisory board in Australia earlier this year, marking a clear commitment to strengthening and localizing its influence across the entire region.
To further support this growth, GBTA has increased its on-the-ground staff in key APAC locations, including Singapore, Australia, and India. These dedicated teams work closely with members and partners to deliver tailored resources and programs, ensuring relevance and responsiveness to the specific needs of the Asia Pacific business travel community.
GBTA’s initiative to establish these advisory boards highlights its dedication to sustained growth and development across the APAC region. By bringing together top industry leaders and experts, the association is positioning itself to drive meaningful progress in business travel standards, sustainability, and innovation. This initiative not only strengthens regional ties but also enhances the overall global network of business travel professionals connected through GBTA.
As the business travel sector continues to evolve amid changing global dynamics, these advisory boards will play a vital role in shaping policies, sharing best practices, and fostering collaboration among stakeholders. GBTA’s strengthened footprint in India, China, and across APAC will enable more effective advocacy, education, and networking opportunities for its members, empowering them to navigate the complexities of modern business travel with confidence.
Through these strategic developments, GBTA is setting a benchmark for regional engagement in the business travel industry, driving growth and resilience while supporting the ongoing recovery and expansion of corporate travel in the Asia Pacific. This forward-looking vision ensures that GBTA remains at the forefront of the industry’s transformation, delivering value and leadership to its global community.
